Archive for March 8th, 2010
Online insights from Bill Tancer.
Tropical Storms and the Katrina Effect
by Bill Tancer
9 Sep 2008 at 9:05am
If you were to roll time back to the days before Hurricane Katrina, it would be a truly rare occurrence to see any “tropical storm” search terms in the top 1,000 overall search terms. Since Katrina’s tragic devastation, search term…
Palin Most-Searched-For Political Figure
by Bill Tancer
3 Sep 2008 at 8:06am
John McCain’s decision to add Sarah Palin to the Republican ticket has resulted in unprecedented media coverage for the first female Republican VP nominee, but just how interested is the American public in the governor from Alaska? Search-term volume is…
Luxury Retail Heading for a Slump?
by Bill Tancer
28 Aug 2008 at 8:19am
As reported here, luxury retailer stocks have been holding steady despite troubling economic news. Website visit data may provide us with some insight into what the future may hold for those same stocks. The chart below details year-over-year visits of…
Obama Antichrist: The Weird World of Political Searches
by Bill Tancer
19 Aug 2008 at 9:24am
Having analyzed Internet search patterns for over five years now, I find that it’s rare that I’m surprised by what we search for on our favorite search engine. This morning, I decided to check in on the top search terms…
McCain v. Obama: Searching for Our Next President
by Bill Tancer
13 Aug 2008 at 12:09pm
What can search terms tell us about the current state of the presidential race? Unfortunately, due to confounding reasons or “search missions” (i.e., a candidate search may be a sign of support or a mission to find negative information) are…
Back-to-School: Online Holds Steady
by Bill Tancer
11 Aug 2008 at 2:17pm
Despite reports from retailers of expected declines in the back-to-school retail season, online data reveals that visits to office supply and school supply sites is holding steady when compared to previous year’s visits. The chart below provides a three-year perspective…
Obama v. McCain: The Demographics
by Bill Tancer
6 Aug 2008 at 8:45am
We have a new tool at Hitwise that allows us to take the demographics and psychographics of visitors to a website and then, based on the segmentation of visitors to that site across basic demographics (gender, age, income, region) and…
Post Tour - Dwindling U.S. Interest in Cycling
by Bill Tancer
4 Aug 2008 at 12:26pm
On the road this weekend grinding out my weekly 35 mile ride, I was reminiscing with one of my cycling buddies about the dwindling effect that the Tour de France has had on new bikes and cyclists hitting the road…
Where is _____? The Internet Lost and Found
by Bill Tancer
31 Jul 2008 at 8:37am
Along with finding lost Web sites, misplaced factoids and other pieces of forgotten information, some of us turn to search engines to discover where things are. From the Hitwise sample of 10 million Internet users, here are some of the…
Housing Market - Have We Reached Bottom?
by Bill Tancer
29 Jul 2008 at 9:11am
Last week’s report on existing home sales by the National Association of Realtors (NAR), revealing a 2.6 percent decline from May, added to the pile of sobering news about the housing market and the economy. Here at Hitwise, we have…
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